Privacy Notice

This privacy notice explains how Apesan Americas Automotive Mats LLC (“Company”, “we”, “our”, or “us”) collects, uses, shares and protects the personal data of visitors and customers on us.apesan.co. The notice is adapted from the Turkish KVKK Aydınlatma Metni and complies with United States privacy laws (including the California Consumer Privacy Act (CCPA), the Virginia Consumer Data Protection Act and other state privacy laws). It also informs you about your rights regarding personal information and how to exercise those rights.

1. Data Controller

The data controller for the us.apesan.co website is:

•          Company name: Apesan Americas Automotive Mats LLC

•          Registered address: 256 Chapman Road Suite 105‑4, Newark, DE 19702, USA (with an operations office in Charlotte)

•          Contact email: americas@apesan.co

•          Telephone: +1 845‑547‑73‑90

The Company is responsible for determining the purposes and means of processing your personal data.

2. Personal Data We Collect

Depending on how you interact with us, we may collect the following categories of information:

•          Identity information: your first and last name

•          Contact information: telephone number, email address and shipping address

•          Order and billing information: products purchased, order numbers and invoice information

•          Payment information: credit/debit‑card details (processed through secure third‑party payment providers; we do not store full card numbers)

•          Usage data: IP address, pages viewed, and cookies or device identifiers that help us operate and improve the site

3. Purposes of Processing

Your personal data are processed for the following purposes:

1.        Order and payment processing – to accept and fulfill your orders and process payments.

2.        Delivery of products – to arrange shipment and delivery.

3.        Customer service – to provide support and respond to inquiries.

4.        Marketing and promotion – to send you information about our products, services, campaigns and promotions when you have given consent (see the consent form below).

5.        Compliance with legal obligations – to comply with tax, accounting and other legal requirements.

We also process personal data for legitimate business interests such as improving our website and services and preventing fraud or misuse.

4. Collection Methods and Legal Bases

We collect personal data directly from you via our website, mobile applications, customer service channels, email, or other digital forms. Under U.S. privacy laws, we rely on the following legal bases:

•          Performance of a contract: processing necessary to fulfill your purchase or provide services you request.

•          Legal obligations: complying with tax laws, consumer protection laws and other legal requirements.

•          Legitimate interests: improving the functionality and security of our website and providing a better user experience.

•          Consent: where required by law (for example, for marketing emails or use of non‑essential cookies), we will rely on your express consent.

5. Sharing of Personal Data

We may share your personal data with third parties only for the purposes described above and subject to appropriate safeguards:

•          Payment service providers and banks for secure payment processing

•          Shipping and logistics companies to deliver your orders

•          Legal and regulatory authorities if required by law or in response to legitimate requests from public authorities

We do not sell your personal data. If at any point we intend to sell or “share” your personal information for cross‑context behavioural advertising as defined under the CCPA/CPRA, we will provide a clear opt‑out mechanism.

6. Your Rights

Under U.S. privacy laws you may have the following rights:

•          Right to know/access: request confirmation of whether we process your personal data and receive a copy of that data

•          Right to deletion: ask us to delete personal data we have collected from you, subject to certain exceptions

•          Right to correction: request that inaccurate or incomplete personal data be corrected or updated

•          Right to opt out: direct us not to sell or share personal information for targeted advertising.

•          Right to non‑discrimination: you will not be discriminated against for exercising these rights.

To exercise any of these rights, please contact us via americas@apesan.co or write to the postal address above. We will respond within the timeframe required by applicable law (usually within 30 days).

7. Data Retention

We retain personal data for as long as necessary to fulfill the purposes described in this notice and as required or permitted by law. For example, order, invoice and payment records may be retained for 7 years for tax and accounting obligations. Customer service records are retained for 3 years, and cookie data for up to 1 year. When retention periods expire, data will be securely deleted or anonymized.

8. Cookies and Similar Technologies

We use cookies and similar tracking technologies to enable essential website functions and improve your browsing experience. You can manage cookie preferences through our cookie banner or by adjusting your browser settings.

9. Updates

We may update this notice from time to time. Updated versions will be posted on us.apesan.co and will take effect on the date of publication.

10. Contact Information

If you have any questions about this notice or our data practices, please contact:

•          Data Controller: Apesan Americas Automotive Mats LLC

•          Address: 256 Chapman Road Suite 105‑4, Newark, DE 19702, USA

•          Email: americas@apesan.co

•          Phone: +1 845‑547‑73‑90